Beauty & Skincare
Launching a skincare line to 2.4M people in 30 days
A 60-creator seeding and reels campaign that made a new Pune skincare brand sell out its first batch.
- Unique reach
- 2.4M
- Unique reach
- Avg. engagement
- 7.8%
- Avg. engagement
Chai Collective · Food, Cafés & Restaurants
Filling a new café every weekend for a month
A local creator table series that brought 3,000+ walk-ins to a new café in Baner.
- 3,000+
- Offer walk-ins
- 11K
- New followers
- 640K
- Local reach
- 32
- Pune creators
The challenge
A new café in Baner needed footfall fast in a street full of competitors.
What we did
We hosted four creator tables with 32 Pune food creators over two weekends. Each creator posted a first-look reel and a story sequence with a "show this reel" offer.
Outcome
The café tracked more than 3,000 walk-ins using the offer in its first month, and its Instagram grew from 900 to 11,000 followers.
More case studies
Fashion & Apparel
Making a Pune fashion label the talk of festive season
Try-on reels and styling challenges that doubled festive-season online sales.
- Online sales vs last year
- 2.1x
- Online sales vs last year
- Reel views
- 1.2M
- Reel views
Health & Fitness
Driving app installs for a nutrition brand
A 21-day fitness challenge with creators, scaled with whitelisted ads.
- Cost per install
- -38%
- Cost per install
- App sign-ups
- 45K
- App sign-ups
Taking new campaigns
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