Beauty & Skincare
Launching a skincare line to 2.4M people in 30 days
A 60-creator seeding and reels campaign that made a new Pune skincare brand sell out its first batch.
- Unique reach
- 2.4M
- Unique reach
- Avg. engagement
- 7.8%
- Avg. engagement
User-Generated Content (UGC)
User-Generated Content (UGC) Videos
Authentic UGC videos from real people — unboxings, reviews and demos that build trust and convert.
What is UGC?
UGC is content made by everyday creators that looks and feels like a real customer review. It is the most trusted format on Instagram, YouTube and marketplaces — and it often beats polished ads on cost per purchase.
We match your product with vetted UGC creators, write the hooks, handle shipping and deliver ready-to-run videos with full usage rights.
Why brands choose us
- Full usage rights included
- Multiple hooks per video for testing
- Creators across languages and age groups
- Ideal for D2C and e-commerce brands
- 250+
- Brands served
- 10K+
- Creators in our network
- 50M+
- Audience reach
- 500+
- Campaigns delivered
What's included
Our ugc service
01
Unboxing videos
First impressions that show your packaging and product in real hands.
02
Testimonial & review
Honest-style reviews that answer the questions buyers actually ask.
03
How-to & demo
Short tutorials that show the product solving a real problem.
04
Hook variations
Multiple opening hooks per video so you can A/B test ads.
05
Marketplace content
Videos sized for Amazon, Flipkart, Myntra and Nykaa listings.
06
Whitelisting support
Run ads from the creator's handle for higher trust and click-through.
How we work
From brief to buzz
A simple five-step process, the same for a café launch or a national campaign.
STEP 01
Brief
Tell us your goal, audience, budget and timeline. We ask the right questions so the plan fits.
STEP 02
Match
We shortlist creators using audience data — location, age, engagement and authenticity.
STEP 03
Create
Creators make content from a clear brief. You approve scripts and drafts before anything goes live.
STEP 04
Launch
Content goes live on schedule with tracked links and codes, boosted with ads where it helps.
STEP 05
Measure
You get a clear report: reach, engagement, clicks, sales and what to do next.
Related case studies
All case studies
Fashion & Apparel
Making a Pune fashion label the talk of festive season
Try-on reels and styling challenges that doubled festive-season online sales.
- Online sales vs last year
- 2.1x
- Online sales vs last year
- Reel views
- 1.2M
- Reel views
Food, Cafés & Restaurants
Filling a new café every weekend for a month
A local creator table series that brought 3,000+ walk-ins to a new café in Baner.
- Offer walk-ins
- 3,000+
- Offer walk-ins
- New followers
- 11K
- New followers
FAQs
UGC FAQs
What is the difference between UGC and influencer content?
Influencer content is posted on the creator's own profile to reach their audience. UGC is made for your brand to post and run as ads — reach comes from your channels.
How many UGC videos should we start with?
Most brands start with 6–10 videos with 2–3 hooks each so they can test what works before scaling.
Do creators need to keep the product?
Usually yes — the product is part of the fee. For high-value items we arrange returns.
Let's talk
Plan your ugc campaign
Share a few details and we'll come back with creator ideas, timelines and a costed plan within one working day.
Other services
Start your campaign
Tell us about your brand. We reply within one working day with ideas and a costed plan.