Beauty & Skincare
Launching a skincare line to 2.4M people in 30 days
A 60-creator seeding and reels campaign that made a new Pune skincare brand sell out its first batch.
- Unique reach
- 2.4M
- Unique reach
- Avg. engagement
- 7.8%
- Avg. engagement
Micro & Nano Influencer Campaigns
Micro & Nano Influencer Campaigns
Many small, trusted voices at once — high engagement, local reach and great cost per result.
What is micro & nano influencer campaigns?
Micro (10K–100K followers) and nano (1K–10K) creators have smaller but closer communities. Their recommendations feel like advice from a friend, which is why they often drive the best engagement and cost per sale.
We run campaigns with 20 to 200 creators at once — handling outreach, product shipping, briefs, approvals and reporting — so you get scale without the chaos.
Why brands choose us
- Higher engagement than big accounts
- Great for local Pune footfall
- Lots of content for low spend
- Builds lasting word of mouth
- 250+
- Brands served
- 10K+
- Creators in our network
- 50M+
- Audience reach
- 500+
- Campaigns delivered
What's included
Our micro-influencers service
01
Creator recruitment
Outreach to relevant creators from our network of 10,000+.
02
Barter & paid models
Product-for-content or paid collaborations, depending on your goals.
03
Product seeding
We manage dispatch and delivery tracking for every creator.
04
Content tracking
Every post is logged with links, reach and engagement.
05
Local activations
Pune creators for café, salon, restaurant and store visits.
06
Content library
All creator content collected for you to reuse (with permission).
How we work
From brief to buzz
A simple five-step process, the same for a café launch or a national campaign.
STEP 01
Brief
Tell us your goal, audience, budget and timeline. We ask the right questions so the plan fits.
STEP 02
Match
We shortlist creators using audience data — location, age, engagement and authenticity.
STEP 03
Create
Creators make content from a clear brief. You approve scripts and drafts before anything goes live.
STEP 04
Launch
Content goes live on schedule with tracked links and codes, boosted with ads where it helps.
STEP 05
Measure
You get a clear report: reach, engagement, clicks, sales and what to do next.
Related case studies
All case studies
Food, Cafés & Restaurants
Filling a new café every weekend for a month
A local creator table series that brought 3,000+ walk-ins to a new café in Baner.
- Offer walk-ins
- 3,000+
- Offer walk-ins
- New followers
- 11K
- New followers
Fashion & Apparel
Making a Pune fashion label the talk of festive season
Try-on reels and styling challenges that doubled festive-season online sales.
- Online sales vs last year
- 2.1x
- Online sales vs last year
- Reel views
- 1.2M
- Reel views
FAQs
Micro-Influencers FAQs
How many micro-influencers do we need?
For a city launch, 25–50 creators is a good start. For national D2C brands, 100+ creators over a month works well.
Is barter collaboration possible?
Yes, especially with nano creators and for products above a certain value. We recommend paid fees for guaranteed timelines.
How do you manage so many creators?
Our campaign team uses a tracker for outreach, shipping, drafts and live links so nothing slips.
Let's talk
Plan your micro-influencers campaign
Share a few details and we'll come back with creator ideas, timelines and a costed plan within one working day.
Other services
Start your campaign
Tell us about your brand. We reply within one working day with ideas and a costed plan.